Thinking of making a movie? You probably know about 4K cameras, but what about something that does more? Panasonic is ready with a full-frame mirrorless that can go beyond 4K Ultra HD.
It wasn't that long ago that 4K and an interchangeable lens camera meant a high price. Not so these days, and Canon might be part of that reason.
The phone camera may be steadily improving, but for folks looking for a 4K capable camera with weather-proofing, you may still need something else, and that's where Panasonic's latest comes in.
You're phone can usually work as the basic camera you take with you, but if you need a little more power or a bit of extra reach with zoom, a compact could still help you out, which is where Panasonic's latest could be useful.
Not sure if you want a camera that comes off looking super modern? Fujifilm's latest goes the other way, delivering modern tech under the hood of a deliciously retro design.