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Australian technology news, reviews, and guides to help you

ABC Melbourne: copyrighting against deepfakes

Denmark is looking into rules protecting you from being recreated without permission, but how does it work? Pickr joins ABC to explain.

Your likeness is at risk from deepfakes and scammers, but is there a potential solution on the way? The Danish government thinks so with some new potential rules. Could it work?

The idea would essentially see you able to use copyright law for your voice or image, particularly in regards to fake versions of yourself that you haven’t approved.

Pickr’s Leigh Stark joins ABC Melbourne Drive with Ali Moore to explain, and answer the question whether it could work in Australia. Hear the segment from ABC’s programme on July 3, 2025 at the 2 hour 44 minute 50 second mark (2.44.50) before ABC takes it down (usually a week later).

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